Vic from Blogger Unleashed had a great post on Adsense basics. If you have not read it yet I suggest you do. In short the post has to do with the location of adsense on your blog or website, and how you must play upon human nature. If you want to make money online with your blog then you have to know the best spot for ads. Thats not too hard if you think like an average internet user and do a little research.

I wanted to cover a bit of another angle about adsense with a niche blog though. You may have started a niche blog that may have only a $2 or $3 dollar CPM. Now you know you may get some 50 cent of 75 cent clicks if you use the words for your exact niche in your blog posts, but the fact is that there may be other terms that are very similar to what your niche blog is related too that you can use.

Let me give you an example. let say you go to use the Google Adwords Keyword Tool. You do a search for the keyword “adsense”. Now you will find that the word adsense will cost an advertiser about $14 dollars when you choose the filter results option and choose view all. this might be a term you could use, but just for the sake of example, look at all the other terms shown with it. Some words will cost an advertiser $2 or $3 dollars, so what that means for you is less money you make for a click. So you want to find words that you can use with a high advertiser cost. This will mean more for you.

What this all means for you is that when you have a niche blog that may cost the advertiser only a couple bucks for the keywords you are ranking for Google, this doesn’t mean you can’t focus on other keywords within your post that will give ads that will cost an advertiser more money and will in the end give you more money for a click. Make sure that the information is related to the main keywords or overall theme to your blog or it might just be a bit too out of place. you do not want to appear as you are spamming keywords without having any relevancy. Don’t overkill it. 3 or 4 times is sufficient enough throughout the post.